When it comes to jury presentation, blind optimism and a ton of hours do not substitute for a pilot presentation, followed by feedback, followed by improvement.
I will never forget the first time I used a practice jury. It was a white collar felony defense matter. Because of a nagging doubt about how the jury might react, I presented the case to a practice jury and lost. As a result, I changed my presentation, and won the real criminal trial.
As the engineers say, a feedback loop is what makes a process work. However, many trial presentations are put forth with no validation effort. I invite you to download a free memorandum that can help you improve your jury presentations.
This memorandum is my way of introducing you to the way my office prepares civil trial matters. Just fill out and submit the form and you will get in pdf format the memorandum, Winning the Jury Trial: How to do Economical In-House Focus Group Research and Practice Trials. You will also be signed up to receive the monthly Trial Tactics eZine, which you can cancel anytime.
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Additional Free Papers
You may contact my office for a copy of the papers listed here.
For Lawyers:
Checklist: Video Depositions
Referral Fees Under Oregon Law
5 Costly Mistakes in Business Litigation
For Injured Persons:
Accident Victim’s Guide: Avoiding Mistakes in the Settlement Process
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